11 Dec PRESS RELEASE: Tech Nordic Advocates launch in Sweden, Expands Startup Support and Announces Collaborations with Invest Stockholm, Magnusson and other Partners

14 December 2020, Stockholm: Tech Nordic Advocates, Northern Europe’s largest tech/startup
ecosystem, today announces formal legal registration, setup and launch in Sweden.

Jeanette Carlsson, Founder & CEO, Tech Nordic Advocates, says:

“Tech Nordic Advocates’ (TNA’s) mission is to be the leading driving force and platform for tech
startup, scaleup and ecosystem growth across the Nordics/Baltics – joining the dots, creating a
true home market and global tech hub across the New Nordics, through specific growth initiatives.
TNA have supported and collaborated with Swedish tech startups, scaleus and the ecosystem since our launch 5 years ago. With ramp-up of our activities and impact in Sweden, the time has come for us to settle officially, and so we’re delighted to announce that Barry O’Brien, hitherto TNA Nordic/Baltic Board member will also assume the role of Managing Director, Sweden.

Barry O’Brien, COO, TNA Sweden says:

“It’s great to be officially “on the ground” in Sweden, even though I’ve been working in the
ecosystem for nearly two years, with TNA. Connecting communities is what motivates me, so going
forward into 2021, I can’t wait to work with startups from Malmö to Umeå, opening up new
connections – in the Nordics, Baltics and across the globe, through TNA and our GTA network.”

With our official launch, we’re delighted to strengthen our existing, and announce several new,
partnerships in Sweden, including with – Invest Stockholm, KPMG, FemTech Sweden, and

Says Helena Rönqvist, Partner, Magnusson

“On behalf of Magnusson, we are delighted to welcome Tech Nordic Advocates to Sweden. Our dedicated team is thrilled to continue sharing the latest regulatory and commercial developments to ensure growing companies within the tech/start up ecosystem thrive in the Swedish market thanks to this exciting collaboration. Our team in Sweden provides advice to organizations of all sizes, from start-ups to multinational corporations and investors.”

Jenny Berthling, Head of ICT and Senior Business Development Manager, Invest Stockholm adds:

“Based on our previous collaboration with Tech Nordic Advocates from London Tech Week and Web Summit, we truly believe that Tech Nordic Advocates will contribute and enrich Stockholm’s Tech ecosystem with their extensive knowledge, skillset and international networks. Their establishment in Stockholm is not only a commitment to their efforts in the Swedish market but also a further confirmation of Stockholm as a thriving ecosystem that attracts talented and like-minded players.”

– ENDS –

Tech Nordic Advocates
TECH NORDIC ADVOCATES is Northern Europe’s largest – and only pan-Nordic/Baltic (not-for-profit)
– tech/startup ecosystem network of founders, startups, scaleups, investors, mentors, startup/scaleup hubs,incubators, accelerators, corporates, universities and public sector organisations, working together to stimulate Nordic/Baltic startup, scaleup and tech sector growth. Tech Nordic Advocates is the Nordic/Baltic sibling of Tech London Advocates, London’s influential private tech sector network of over 10,000 tech leaders, and engine behind London’s tech sector, and the Nordic/ Baltic arm of Global Tech Advocates, theworld’s only global tech community of over 14,000 tech leaders across 18 global tech hubs from Silicon Valley to Nordics, Baltics, rest of Europe, China, India, South-East Asia and Australia/New Zealand.


Social Media
LinkedIn: https://www.linkedin.com/company/10122923
Facebook: facebook.com/technordicadvocates/
Twitter: @TechNordicAdv #TNAC19Hub

Press and Media Enquiries
For media enquiries or additional information, please contact:
Mobile: +45 51 27 89 78
Email: Media@technordicadvocates.org

About Magnusson
Magnusson is a recognized business law firm active in Sweden and the Nordic-Baltic region.
Our geographic spread and commercial insights position us perfectly to provide high-quality and
efficient cross-border support. From our Swedish offices we advise clients of all sizes, from start-ups to
listed, multinational corporations.

Webpage: www.magnussonlaw.com/se/
LinkedIn: www.linkedin.com/showcase/magnusson-sverige

Press and Media Enquiries
Victor Joersjö
Chief Marketing Officer
T +46 8 463 75 00, +46 768 22 75 13

Invest Stockholm
Invest Stockholm is the official investment promotion agency of Stockholm. Stockholm is widely
recognized as one of the most innovative regions in the world.

Our service includes matching investors with opportunities and providing advice and practical
assistance in setting up and expanding a business.

It’s also important to know that our remit stretches far beyond the city limits. Thanks to the Stockholm Business Alliance, a partnership spanning 56 municipalities, we can help foreign companies get established anywhere in the region.

Social Media
LinkedIn: https://www.linkedin.com/company/invest-stockholm/
Facebook: https://www.facebook.com/InvestStockholm
Twitter: @investstockholm